Wednesday, May 14, 2014
Startup, Climatestore, Makes Sustainable Shopping Easy
In October, I joined a startup company with the mission of making it fun and easy for people to reduce their carbon footprints. We took on this task by building an e-commerce website with products that reduce electricity use or have a lower impact during manufacture or disposal. We also set up Learn pages that include all of the basics on climate science including all of the latest consensus reports. Another section of the website focuses on personal action: in My Plan, customers can learn about easy, money saving activities they can do to reduce their contribution of greenhouse gasses.
I am excited to announce that we launched ClimateStore.com on Earth Day and are hoping to start making an impact this summer. Join the climate conversation with us on Twitter, Facebook, Instagram, and Pinterest.
Thanks for your support!