On Wednesday night I went over to the iLab at Harvard Business school to check out the Eva & Paul Kickstarter. Founder, Julia Kastner, describes her line of jeans as "sustainable and stylish denim with a thoughtful approach to fit." The jeans are made with organic cotton and processed at a mill in India that uses fewer harsh chemicals and less water than typical denim mills. The denim is then sewn into the three styles (skinny, boot cut, and trouser) in New York City's garment district.
After the tragic garment factory collapse in Bangladesh last month and yesterday's deadly shoe factory collapse in Cambodia, it is more important than ever before to be aware of where your clothing comes from and to pay fairly for it. Eva & Paul is not only committed to selling jeans with a minimal environmental impact, but also to pay workers fairly. A friend of Kastner's from business school has direct ties to the Indian mill where the denim is produced. And since the jeans are sewn in the U.S., it is easy for Kastner to ensure the whole supply chain of Eva & Paul is fair.
So how'd they fit? I tried on the skinnies and the trousers and they both fit really well around my waist. Girls are itching for jeans with a higher waist because, lets be honest, super-low-rise is only flattering on a tiny percentage of women. The waist of the Eva & Paul jeans were just perfect: high without being "mom jeans." The fabric is super soft and the pockets have the cutest fabric on the interior (which is also made by Indian artisans). I didn't buy a pair, but .... when I need new jeans, Eva & Paul will definitely be at the top of my list!
Learn more about Eva & Paul.