I recently made the switch to all natural toothpaste by Tom's of Maine and I love it. It has no flouride, dyes, or artificial ingredients. Plus, much of the packaging is made from post consumer recycled materials.
I was a little skeptical upon purchasing the toothpaste that it wouldn't be as effective as my usual heavy-duty whitening toothpaste, but my teeth feel clean and they are just as white as they were a few weeks ago with my old toothpaste!
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